About us
Contact us
Types of proposal
Writing format
Writing process
Writing tools
Sample chapter
Articles Useful articles

How to write a proposal and win it...
and keep building your business


I've worked for several companies that depended on winning proposals not only to build their business but just to keep it.

I'm clear that if you're an entrepreneur in small or medium sized business, and it's a question of how to write a proposal for your client, most will beg you to keep that proposal short. They're already overwhelmed with too much information. They get too many emails, too many people trying to connect on Facebook or LinkedIn, and then there's all the material generated internally. It makes them (as well as you and me) scattered instead of focused.

I find myself constantly deleting or unsubscribing from emails. I simply don't have time to read them all and more importantly, there's the stuff I want to focus on, as do you.

The articles on this website, as well as our book How to Write Proposals, Sales Letters & Reports have consistently addressed the message of what's involved in how to write a simple business proposal. We want to keep it simple. We want to keep you focused. We want to help build your business. That's what this site is all about.



About us
About Us provides information onThe NS Group and author Neil Sawers

Contact us
For information on The NS Group and author Neil Sawers, click on contact us.

Types of proposal
There are many types of proposal, from formal RFPs and grant proposals, to more informal business, project, sales and marketing proposals. This website focuses on the latter.

format elements
When writing the proposal I follow a particular format or sequence. Try it! It might work for you.

Writing process
This writing process provides a pathway to make proposal writing easier and more effective

writing tools
There are some great writing tools thar can help anyone develop and write a better proposal. These tools include brainstorming and especially mind mapping.

Download this free chapter
Download this PDF of the Discovery Process chapter. It's perhaps the most important chapter in the book.

Articles
Useful articles to help you write better proposals and better business writing generally


"A superb, easy-to-use guidebook recommended for business writers of all skill and experience levels"

Business Shelf, The Midwest Book Review

Recent articles

May 11, 2012
"Impersonal, Sanitized, Safe: Not a Prescription for a Healthy Business Proposal"

Earlier articles
"How to Write a Simple, But Winning Business Proposal"

"How to Write a Winning Business Proposal: Work at It to Keep It Simple and Short"

"Repetition: It May Help Sell Goods and Services - It Won't Sell the Client on Your Business Proposal"

"Did You Win That Proposal? Why You May Be Waiting to Hear From the Client, and What to Do About It"

"Building Your Business: How a Speculative Proposal or Concept Paper Might Boost Your Marketing"

Contact us:

The NS Group
21 - 10405 Jasper Avenue
Suite 586
Edmonton, AB
Canada
T5J 3S2

Toll free: 1 888-243-0949
Tel: 780 413-9008
Fax: 780 468-5517
E-mail: nsgroup@shaw.ca

View Neil Sawers's profile on LinkedIn